Professional trade body, the Association of Independent Celebrants, (AOIC) has rebranded itself as it aims to further its work within the funeral sector.
The company has recently become a limited by guarantee company and the recent rebrand, steered by a working party led by committee member Grace Jevons, has seen a new logo, website and branding, which has been issued to all its members. New elements on the website include a ‘supplier directory’ and regular weekly blogs.
With Covid-19 challenging the sector and celebrants’ ability to work in their traditional way, the AOIC said it has also recently shared best practice regarding virtual ceremonies and the use of new technology.
AOIC chairman Phil Spicksley, said: “As we are all aware these are unprecedented and highly challenging times and will continue to be so. It is vital that, as a trade body, we look at offering members as much support as possible – that may be talking to each other, sharing ideas or representing our profession on a national level.
“The branding and associated website and material reflects a more modern image and is more inclusive. We pride ourselves at the AOIC in representing celebrants in every sector of their professional lives, as being the voice of the celebrant. With ever-changing times this is more important than ever.”