Seker has launched the #EveryDayHeroes campaign to celebrate the “unsung heroes of the pandemic” – funeral directors.
The software platform is inviting funeral companies to nominate a colleague from their funeral home to be in the running to win Seker’s weekly #EveryDayHero accolade.
The lucky winner will be gifted a £50 John Lewis voucher for their “dedication and commitment” to their profession.
Charlie Field, CEO of SekerTech, said: “Funeral directors have witnessed the raw reality of the pandemic, confronted with those that have been taken too soon; those for whom lockdown was an unlivable challenge and the many others aside.
He added: “The #EveryDayHeroes campaign aims to shine a spotlight on a forgotten cohort of society’s unsung heroes, as an independent witness to the work they are doing.”