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Jennifer Ashe and Son has expanded its fleet with the introduction of a new hearse and a petrol hybrid limousine after a £220k investment.
It comes as the West Midlands and Staffordshire funeral provider continues to grow its customer-base of families across the region, many of whom are coming to the family-run business on personal recommendations.
The two new Mercedes vehicles have been added to the business’s existing fleet of seven Jaguar hearses and limousines, and offer “a blend of elegance and comfort”.
John Ashe, managing director of Jennifer Ashe and Son, said: “The new additions to our fleet reflect our dedication to providing families with a service that honours their loved ones in the most respectful and caring way possible.
“We understand how important these final moments are for families as they say goodbye to the dearly departed, and it is our privilege to ensure that they are carried out with the utmost dignity.”
He added: “This investment is a statement from us to our customers that we will continue to provide services that give their loved ones the send-off they deserve and that we will always strive to offer the very best funeral options, from the smallest touches to the bigger statements such as luxury transportation.”
The larger fleet will allow Jennifer Ashe and Son to serve a greater number of families across the West Midlands.
