FinalFling launches with quirky stunt

Barbara Chalmers, founder of FinalFling.com, launched her new website with a stunt that saw a branded coffin take part in an Abbey Road tribute.

FinalFling has been launched as a website that aims to encourage people to plan ahead and talk openly about death, as well as provide practical and useful information about the choices, advice and emotional support available.

As part of the website’s launch party, Barbara’s son and three of his friends took a FinalFling coffin (specially designed by Colourful Coffins) to the streets, at one point replicating the cover image of The Beatles’ Abbey Road album.

Of the website’s launch, Barbara remarked: “When I came to launch my website I thought our brand would look gorgeous on a coffin, [and] it does!”