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FinalFling launches with quirky stunt

Barbara Chalmers, founder of FinalFling.com, launched her new website with a stunt that saw a branded coffin take part in an Abbey Road tribute.

FinalFling has been launched as a website that aims to encourage people to plan ahead and talk openly about death, as well as provide practical and useful information about the choices, advice and emotional support available.

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As part of the website’s launch party, Barbara’s son and three of his friends took a FinalFling coffin (specially designed by Colourful Coffins) to the streets, at one point replicating the cover image of The Beatles’ Abbey Road album.

Of the website’s launch, Barbara remarked: “When I came to launch my website I thought our brand would look gorgeous on a coffin, [and] it does!”

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