Westerleigh expands personalised canvas offering at Gedling Crem

Westerleigh Group has expanded its offering of personalised canvas experiences at Gedling Crematorium, which will allow the bereaved in Nottingham to “remember and celebrate the lives of their loved ones even more uniquely”. 

It comes after the group first launched this offering at the crematorium last autumn. The state-of-the-art technology means that services can be uniquely personalised using projection of dynamic theming, such as seasons, in the chapel, accompanied by coordinated soundscapes and lighting.

New personalised canvas experiences have four categories: the floral collection, with 12 options ranging from forget-me-nots to roses; the classic collection, with 10 colour options; and the scrapbook collection with seven themes including DIY, cars, travel, pets and music.

The fourth category allows supporters of Nottingham Forest FC or Notts County FC to select an interactive canvas wall from the football collection and bring their loved one’s favourite football team’s stadium into the chapel.

The experience is further enhanced by having the name of the deceased scrolling on what would usually be an electronic advertising board running all around the stadium.

Westerleigh’s new offering is the result of a partnership with audi-visual provider to the bereavement industry, Obitus. 

The world-first launched last year with a choice of ten dynamic backgrounds, from Country Hills and Waterfall to a Gentle Glimmer and a Football Stadium, all of which are still available, and are known as Canvas Walls.

But now a number of new themes have been added together with additional options for personalisation. These ‘personalised canvas experiences’ offer even more options for tailoring the displays to be specifically relevant to the person being honoured in the service.

Giulia McDonough, manager of Gedling Crematorium, said: “We are now looking at the next phase of what the Canvas wall has to offer to help families honour their loved ones in an even more personal and meaningful way.

“The options can reflect a loved one’s passions, they can commemorate them in ways that feel personal and close to the heart. We’re very proud of the touching ways in which we can help the bereaved pay a very personal tribute to their loved ones.”

She added: “We said when we launched last year that this was only just the beginning and that we would be looking to increase even further the personalisation options available, and we’re now in the position to do that.”